Case Study · Mobile Gaming

From #52 to #4 in the action charts in under ten days

The ranking jump took ten days. The work behind it took a year: monthly creator campaigns across Brazil, Turkey and Mexico that found the audiences most likely to install and play.

BrandAxlebolt GameStandoff 2 MarketsBrazil · Turkey · Mexico PlatformsYouTube · Twitch SinceSept 2024
Standoff 2
01

Built on data

We started with Brazilian FPS creators picked by audience overlap. The early signal: niche creators close to the game drove stronger install intent than broad channels.

02

Expanding the mix

Creators from GTA, Roblox, Minecraft and entertainment joined monthly rounds. Turkey and Mexico came online, and Twitch delivered community-driven installs live.

03

The September push

Proven creators plus big and mega channels, activated in tight windows with tracked player rewards — coverage and installs landing together, not spread across weeks.

#52 → #4
Most downloaded action games
<10 days
To climb the ranking
~5x
Increase in installs
$350K+
Managed since September 2024

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