TALENT · MARKETING · PARTNERSHIPS

Creators that

move culture.

Brands that win.

XP Influence is a performance-led marketing and talent
management agency uniting ground-breaking creators with
world-leading brands — building partnerships that last a lifetime.

2B+
Monthly impressions
120+
Creators managed
400+
Campaigns delivered
98%
Partner retention

GAMING

LIFESTYLE

CREATOR-FIRST

ENTERTAINMENT

TECH

GAMING ● LIFESTYLE ● CREATOR-FIRST ● ENTERTAINMENT ● TECH ●

—About XP

We build legacies,

not just campaigns.

A dedicated team with deep industry experience, obsessed with long-term growth for the creators and brands we work with.

Uniting ground-breaking creators with world-leading brands — with world-class service that turns collaborations into lasting, impactful partnerships.

Founded2020
OfficesUK · US · EU
FocusCreator Economy
ApproachPerformance-led

Performance first

Data-driven strategies that deliver measurable outcomes — not vanity metrics.

Creator obsessed

Our roster comes first. We protect, grow, and champion every talent we work with.